The event, announced on Thursday, is meant to boost the spirits of the students whose proms and graduation ceremonies have been canceled due to Covid-19 as well as shine a light on registering and voting in the national election in November.
The event is scheduled to kick off on May 22 with an all-day, on-air takeover on MTV featuring prom-themed throwback movies and short-form original content highlighting the winning schools and students.
At 9 p.m. EST a virtual prom party will live stream on MTV YouTube and include surprise celebrity guest appearances and live performances from major artists.
The event also serves to celebrate 20 winning high schools and students who organized the most creative nonpartisan voter registration efforts across the country.
Those winners were:
- Dobson High School – Mesa, Arizona
- Western School of Science & Technology – Phoenix
- Norte Vista High School – Riverside, California
- Compton Early College High School – Compton, California
- Community Charter Early College High School – Lake View Terrace, California
- Thurgood Marshall Academy Public Charter High School – Washington, DC
- Hialeah Gardens High School – Hialeah Gardens, Florida
- Meadowcreek High School – Norcross, Georgia
- TF North High School – Calumet City, Illinois
- Muchin College Prep – Chicago
- Communication and Media Arts High School – Detroit
- Cass Technical High School – Detroit
- John F. Kennedy High School – Winston-Salem, North Carolina
- R.J. Reynolds High School – Winston-Salem, North Carolina
- Valley High School – Las Vegas
- STEM Academy at Showalter – Chester, Pennsylvania
- Abraham Lincoln High School – Philadelphia,
- Building 21 High School – Allentown, Pennsylvania
- Westbury High School – Houston
- Golda Meir High School – Milwaukee
The former first lady surprised the student leaders from the schools Wednesday in a private Zoom call where they learned about their wins and received congratulations for their efforts and impact of their work.
According to a press release about the Prom-athon, four million Americans are scheduled to turn 18 between now and the 2020 general election in November.